Wen Xingyi

Post-Doctoral Researcher

Senior Advertising Designer

Personal Academic Profile

Wen Xingyi serves as the associate editor of the book "Digital Design Art," which explores the intersection of digital media and art design to create design works with distinctive brand characteristics through visual and interactive design.She has published five papers, two of which were published in a Korean core journal (KCI) and indexed in the ESCI database, focusing on applied research in the field of new media digital imaging. Three papers have been included in Chinese journals indexed by the China National Knowledge Infrastructure (CNKI), focusing on brand design and new media art, with one paper published in a national-level core journal in the field of art.Her research mainly revolves around the field of digital media and art, exploring the effects and value of art and design in communication, dissemination, and healing through images, interaction, and other means.

Research Directions

Digital Media Art

Brand Design

Interactive Visualization

Image Art

Art Therapy

Academic and Social Engagements

Member of the Art Psychology Special Committee of the Shanghai Psychological Society (2023-present)

Part-time Design Director, Sanjiang Cultural Media (Guangzhou) Co., Ltd. (2018-present)

Education Background

2020-2023: Ph.D. in Design, School of Art, Sungkyunkwan University, South Korea

2012-2013: Exchange Student, Digital Image Major, Sangmyung University, South Korea

2010-2013: Master of Fine Arts (MFA), School of Fine Arts, South China Normal University, China

2006-2010: Bachelor of Design, School of Art, Guangdong University of Foreign Studies, China

Work Experience

July 2023-present: Post-Doctoral Researcher, College of Design and Innovation, Tongji University

February 2016-June 2023:Head of the Department's Teaching and Research Office for Digital Media Art and Design,Guangdong Vocational College of Administration

May 2014-January 2016: Animation Teacher, Shenzhen Third Vocational School, Guangdong Province

June 2010-September 2010: Visual Designer, Tencent Technology (Shenzhen) Co., Ltd.

Papers

Wen Xingyi, Koo Ja Joon. "A Study on the Information Delivery of AR Moving Posters in China - through 3 types of AR posters." Bulletin of Korean Society of Basic Design & Art, 2022, 23(6): 231-245. 10.47294/KSBDA.23.6.16. [KCI]

Wen Xingyi, Koo Ja Joon. "Research Hotspots and Trend Analysis of Motion Design Data Visualization Analysis Based on CiteSpace." The Korean Journal of Animation, 2022, 18(2): P79-97. [KCI]

Honors and Awards

November 2019: Excellent Guidance Teacher, China University Zodiac Design Competition

September 2019: Excellent Guidance Teacher, 7th National University Digital Art Design Competition

August 2018: Excellent Teacher Award, China Packaging Creative Design Competition

October 2018: Excellent Guidance Teacher, 10th National College Advertising Art Competition (awarded by the Guangdong Provincial Department of Education)

July 2018: Outstanding Communist Party Member (awarded by the Communist Youth League of the Guangdong Provincial Committee)

September 2017: Guangdong Province Technical Expert Honor (awarded by the Guangdong Provincial Department of Human Resources and Social Security)

June 2017: Gold Award and Top 10 Art Designer, First Beijing, Hainan, Jilin, Heilongjiang Creative Design Competition

November 2016: Excellent Award (Golden Whip Award) from the National Vocational College Art Design Professional Teaching Guidance Committee (awarded by the Ministry of Education of China)

September 2016: First Prize (Staff Group) in the Guangdong Provincial Vocational Skills Competition Advertising Design Contest

Contact Information

Email: wenxy08@tongji.edu.cn