You Fang


School of Arts and Media, Tongji University

Shanghai China





Professor, Doctor of Engineering D.E

Ph.D. supervisor,Master supervisor, Director, Lab of User Experience School of Arts and Media, Car Interaction Design Lab,Tong ji University

l Member, National Engineering Research Center of Digital Life, China


l Interaction Design and technology, User Experience Study, HMI design for Intelligent Vehicle


  Undergraduate:《Interactive media》


Postgraduate:《Interaction Design》,《User Study》


l  Chair of Organization Committee, HHME2012: Joint Conference of the harmonious man-machine environment.

l  Member, ACM SIGCHI China Chapter, 2007-present.

l  Member, National Engineering Research Center of Digital Life, China



l  University of Bradford (UK), Sept. 2005, second Master Degree

M.S. in Computer Animation and Special Effects

Title of Thesis: Characters Design and 3D Animation Expressions in Different Media Cultures;

l  Sun Yat-sen University, July 2003

Ph.D. in Computer Software and Theory

Title of Thesis: Research on Volume Deformation Modeling Method and its Application in 3D CAD

Thesis Supervisor: Prof. Xiaonan Luo, Computer Application Institute, Sun Yat-Sen University; and Dr. Prof.Yi Li, Institute of Textile and Clothing, Hong Kong Polytechnic University.

l  North West Textile Science & Technology Institute, Mar. 2000

M.S. in Fashion Design & Engineering

Title of Thesis: Garment Wearing Pressure Sensation and its statistical Analysis

Thesis Supervisor: Prof. Wen Wu, Fashion Institute, North West Textile Science & Technology Institute; and Dr. Prof. Yi Li, Institute of Textile and Clothing, Hong Kong Polytechnic University;


l  Director, Lab of User Experience School of Arts and Media, Tong ji University, 2013-present.

l  Visiting Professor, Faculty of Computer Science, University of Bremen, host professor: Dr. Prof. Juergen Friedrich, Jul. 2009 – Aug. 2009, research and teaching topic : Interactive Systems -Usability of Digital Media.

 Director, Digital Media Research Center, Interaction Design Centre, School of Communication and Design, Sun Yat-sen University, Nov. 2005 – 2013.



Research Funding from Government

1.        2017.3-2017.6,AR-HUD HMI Design for Intelligent Vehicle,SAIC Motor Corporation Limited (SAIC Motor)

2.        2016.10-2017.3,HMI Concepts Design on Future Time Sharing Services,Shanghai International Automobile City Company

3.        2016.7-2016.12,Time sharing service design for electronic car,Shenzhen Liancheng Electronic Car Time Sharing Limited Company

4.        2016.6-2017.10,Business Innovation and Interaction design for Mobile e-Commence Application, Infinitus(Hongkong) company,

5.        2016.5-2016.12, Research on the Customer Experience Evaluation Analysis of Whole Vehicle Integration System,Pan Asia Technical Automotive Center Co.,Ltd(PATAC)

6.        2016.4-2016.9,Big data Analysis on User emotional Interaction with Mobile e-Commence APPs,  Infinitus(Hongkong) company,

7.        2016.3-2017.3,Design and development of simulation platform for safety driving scenarios, Mitsubishi Electric Corp(China)

8.        2015.11-2016.2,e-Commence kiosk User Interaction design, Infinitus(Hongkong) company

9.        2011-2012.7,Principal Investigator, Apple Company Chinese students design works Challenge, Sun Yat-sen university 2012 student competition project;

10.     2010.9–2011.2, Principal Investigator, Information Services Design and Management, International Graduate Course collaboration Project, Graduate School, Sun Yat-sen University,



1.         First Author, Interaction Design Thinking and Practice, PUBLISHING HOUSE OF ELECTRONICS INDUSTRY, ISBN:978-7-121-30434-7, Jan.2017.

2.         First Editor, Designers Guide to the Original Painting, China Labor and Social Security Publishing House, ISBN: 9787504587992, Jan. 2011.


1.         Artistic work, Magic Squares for Binary, Bridges 2011- Mathematical Connections in Art, Music, and Science: Art Exhibit, July 27-31, 2011, Coimbra, Portugal.

2.         Art Exhibition, Generative Art, will be held in a Museum in Gladbeck, Germany, copartner: University of Kassel, Professor Hans E. Dehlinger.




1. Chen-xi Jin,Fang You(*),Jian-min Wang,Automotive HUD Interaction Design Based on Lane Changing Scenario,HCI 2016: Human-Computer Interaction. Novel User Experiences pp 277-284,DOI: 10.1007/978-3-319-39513-5_26【EI】;

2. Fang You,Yuxin Tan,Jinsong Feng,Linshen Li,Jing Lin,Xin Liu,Research on Virtual Training System in Aerospace Based on Interactive Environment,Edutainment 2016: E-Learning and Games pp 50-62,DOI: 10.1007/978-3-319-40259-8_5【EI】;

3. Chen-yuanyuan,Fang You(*),Jian-min Wang, Ronald Schroeter,Measuring user experience in situ: Use emotion data to assess user experience,AHFE(Applied Human Factors and Ergonomics Conference)2017,accepted

4. Fang You, Yujia Wang, Jianmin Wang,*, Xichan Zhu, Preben Hansen, Take-Over Requests Analysis in Conditional Automated Driving and Driver Visual Research Under Encountering Road Hazard of Highway, AHFE(Applied Human Factors and Ergonomics Conference)2017,accepted

5. Xi Wang*, Yujia Wang ,* Xiaoqiu Zhang , Chang Liu,Research on Driver's Visual and Psychological Characteristics under Right-Turning Scenario for Car Head-up Displays, AHFE(Applied Human Factors and Ergonomics Conference)2017,accepted


6. Yuchu, Zuo, Fang You , Jianmin Wang and Zhou Zhengle, News Recommendation for China Sina Weibo Microblog Service Based on User Social Behaviors, in:Creating Personal, Social, and Urban Awareness through Pervasive Computing, book chapter 010, IGI Global, 2014. 220-243. Web. 24 Nov. 2013. doi:10.4018/ISBN:978-1-4666-4695-7;

7. Jian-Min Wang, Lai Gan, Ri-Peng Zhang, Fang You, An Intuitive Way to Describe Our World: A Microblog LBS Visualization System, HCI International 2014,22 - 27 June 2014, Creta Maris, Heraklion, Crete, Greece【EI】;

8. Dong-lu Song,Yu-jia Wang,Fang You(*),Study on WeChat User Behaviors of University Graduates,proceeding of The 5th International Conference on Digital Home (ICDH 2014), Nov. 28-30, 2014,Guangzhou,China;【EI源】;

9. Fang You, Ri-Peng Zhang, Ping-Ting Li, Jian-Min Wang, Service-oriented Emergency Management Collaboration System Design,HCI International 2014,22 - 27 June 2014, Creta Maris, Heraklion, Crete, Greece【EI】;


10.   Fang You, Jian-Min Wang,Ting Xie,Han Cao,Ze-Long Tang, Social TV EPG Interaction Design for Multi-screen Environment, CPSCom 2013: The 2013 IEEE International Conference on Cyber, Physical and Social Computing, Beijing, China, August 20-23, 2013;

11.   You Fang, Hans Dehlinger, Wang Jian Min, Yao Ming, Magic Squares and Aesthetic Events, 17th International Conference on Information Visualization, 15, 16, 17 and 18 July 2013, SOAS, University of London, London, UK;


12.   You Fang,Wu Luqi,Guo Jun,Social Tagging Behaviors in the Music Online Community of Last.fm,APCHI 2012:The 10th Asia Pacific Conference on Computer Human Interaction,Matsue, Japan, August 28-31, 2012,Poster,Accepted;



1.       Invention Patent, An Online Game Information Exchange Protocol for Mobility Platform Based on C/S Architecture, No.ZL200710029224.5, Authorization date: 2010.09.15;

2.       Utility Model Patent, An Interactive Controlling Handle with Body Sense, No.201120155955.6, Application date: 2011.05.17;

3.       Appearance Patent,A Touchable Digital Home Remote Controller,Application No.:ZL201130132596.8,Authorization date:2011.07.12;

4.       Appearance Patent,A Digital Home Central Controller,Application No.:201130132600.0,Application date:2011.05.20;

5.       Appearance Patent,A Semi-Fixed Digital Home Central Controller,Application No.:201130132559.7,Application date:2011.05.20;

6.       Appearance Patent,A Fixed Digital Home Central Controller,Application No.:201130132576.0,Application date:2011.05.20;

7.         A line search method of the interaction,ZL201310008591.2,2013.1.9

8.       A scalable method of menu display,ZL201310008575.3,2013.1.9

9.       A method for generating lattice dynamic menu type diversity,ZL201310015331.8,2013.1.15

Software Copyright

1.         UI Prototyping Design Toolkit for Digital Television Interactive Services, Registration No.2010SR044543, 2010.

2.         UI Information Architecture Testing and Evaluation Toolkit for Digital Television Interactive Services, Registration No. 2010SR044626, 2010.


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